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Psychologist and market researcher Louis Cheskin explains how to effectively package and color goods for maximum appeal to the customer.
The Gardnerian Book of Shadows contains Wicca rituals and pagan magical ceremonies; first published between 1948 and 1961, much of the contents herein constitutes a summation of Wiccan practice.
R. W. Morgan proposes that St. Paul introduced Christianity to Celtic Britain, and that the Christian church and the first ancestors of the modern royal family were established several centuries prior to what is conventionally thought.Although the ideas and theories of R. W. Morgan are discredited and unpopular in the modern day, his investigations into the early church history of Britain are interesting and thought-provoking. Following on from his research of ancient sources, Morgan proposes the concept of the apostolic church - a Christianity developed independent of the later, Roman church - was more compatible with the existing Druidic order of Britain and appealing to the native population. With this line of reasoning, the idea Paul founded Christianity in Britain is considered plausible.The idea that St. Paul and his retinue of early Christians journeyed across the Roman Empire to Great Britain was not new. The possibility was raised by scholar Edward Cardwell, who dismissed the event as unsubstantiated speculation. There is no evidence that Christianity spread to the British Isles so soon after the life of Christ - St. Paul died in the 60s AD. Morgan also introduces the idea that England's monarchs are related to the early Christians, asserting that Boudica and Caratacus converted to Christendom.
Poet and philosopher Edward Carpenter explains how the creative processes have changed with the advent of shared cultures, changing how spiritual thoughts and feelings are expressed in art.The author was acutely aware of the contrasts between the established, morally controlled rigors of Victorian society and the emerging artistic and social changes of the 20th century. Carpenter spends much of this book articulating the impressions he has of a changing world; during the Victorian era, he saw most people moving through life tediously as automatons. However, the sudden arrival of new concepts - particularly those introduced by Eastern religions - breathed life and color into the West's stagnant creative fields. This birthed differences in lifestyles, new kinds of art and strikingly original forms of philosophic expression.For Carpenter, this sea change was a result of academics and thinkers translating and introducing the concepts of spiritualism found in the Hindu, Buddhist and Taoist religions. These doctrines upended the staid moral and mental underpinnings of expression in the West, and unleashed profound broadenings of spiritual existence, in deep contrast to traditional social norms and constraints. The knock-on effects of poets more acutely aware of nature, of artists exploring their inner consciousness, and the literary embracing concepts never before put to paper is tremendous.
Ibn Battúta was a geographer and traveller who spent decades roaming distant lands; these are his journeys, translated to English by celebrated scholar H.A.R. Gibb.Travelling in the 14th century, Ibn Battúta details a variety of world cultures and regions. Originally born in Morocco, the author traversed the Middle East, Spain, Africa, and vast swathes of Asia including India, Southeast Asia and China. In doing so, he met several local rulers, to whom he described his quest to explore and record his sights.Some of his hosts were generous, others not so, and a few even sought to betroth Battúta. At times in danger from bandits or militaries, at times marveling at the ancient cities and cultural majesties of nations, Ibn Battúta was an adventurer and writer of supreme capacity. Darker themes however also emerge; the shocking toll of the Black Death in 1347 - 1351 is related in somber detail.Modern scholars, while acknowledging Ibn Battúta's contribution to understandings of Medieval cultures, consider some of his journeys to be exaggerated or fabricated. The differences in tone between parts of the text - at times intimately anecdotal, at times brief, detached or scholarly - are cited in support of these ideas. Despite the doubts surrounding his journeys, Battúta remains a source cited by historians and a significant figure in history.
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