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Into the Red - Alya Guseva - Bog

- The Birth of the Credit Card Market in Postcommunist Russia

af Alya Guseva
Into the Red af Alya Guseva
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Explores the emergence of a credit card market in post-Soviet Russia during the formative period from 1988 to 2007. This book demonstrates how networks that combine individuals and organizations help to build markets for mass consumption. It chronicles both the creation of a credit card market and the making of a mass consumer.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780804758383
  • Indbinding:
  • Hardback
  • Sideantal:
  • 218
  • Udgivet:
  • 1. april 2008
  • Størrelse:
  • 152x229x458 mm.
  • Vægt:
  • 431 g.
  • 2-3 uger.
  • 19. november 2024

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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Explores the emergence of a credit card market in post-Soviet Russia during the formative period from 1988 to 2007. This book demonstrates how networks that combine individuals and organizations help to build markets for mass consumption. It chronicles both the creation of a credit card market and the making of a mass consumer.

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