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Landscape and Branding - Nicole Porter - Bog

- The promotion and production of place

Bag om Landscape and Branding

This book tests the hypothesis that place branding, a powerful marketing and management practice, increasingly blurs the distinction between the promotion of landscape and its production in design terms.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781138843547
  • Indbinding:
  • Hardback
  • Sideantal:
  • 240
  • Udgivet:
  • 12. oktober 2015
  • Størrelse:
  • 242x165x16 mm.
  • Vægt:
  • 562 g.
  • 8-11 hverdage.
  • 30. november 2024

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Landscape and Branding

This book tests the hypothesis that place branding, a powerful marketing and management practice, increasingly blurs the distinction between the promotion of landscape and its production in design terms.

Brugerbedømmelser af Landscape and Branding



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