Name: Metaphor and Persuasion in Strategic Communication
Price: 578.95 DKK
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Author: Federica (University of Bologna Ferrari
ISBN: 9780367584245

Metaphor and Persuasion in Strategic Communication af Federica (University of Bologna Ferrari

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This groundbreaking work adopts an alternative metaphor-based approach to challenge, unpack, and redefine our understanding of persuasion and strategic communication and the extents to which they shape political discourse.

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Sprog:
Engelsk

ISBN:
9780367584245

Forlag:
Taylor & Francis Ltd

Indbinding:
Paperback

Sideantal:
284

Udgivet:
30. juni 2020

Størrelse:
226x152x25 mm.

Vægt:
416 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 6. december 2024

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This groundbreaking work adopts an alternative metaphor-based approach to challenge, unpack, and redefine our understanding of persuasion and strategic communication and the extents to which they shape political discourse.

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