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Popular Music as Promotion - Leslie M. Meier - Bog

- Music and Branding in the Digital Age

Bag om Popular Music as Promotion

'Business-as-usual' has been transformed across the music industries in the post-CD age. Against widespread hype about the purported decline of the major music labels, this book provides a critique of the ways these companies have successfully adapted to digital challenges and what is at stake for music makers and for culture.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780745692227
  • Indbinding:
  • Paperback
  • Sideantal:
  • 216
  • Udgivet:
  • 25. November 2016
  • Størrelse:
  • 228x154x17 mm.
  • Vægt:
  • 310 g.
Leveringstid: Ukendt - mangler pt.

Beskrivelse af Popular Music as Promotion

'Business-as-usual' has been transformed across the music industries in the post-CD age. Against widespread hype about the purported decline of the major music labels, this book provides a critique of the ways these companies have successfully adapted to digital challenges and what is at stake for music makers and for culture.

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