Name: Positioning for Professionals
Price: 354.95 DKK
Availability: InStock
Author: Tim Williams
ISBN: 9780470587157

Positioning for Professionals af Tim Williams

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Hardback
8-11 hverdage
354,95 kr.

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It s not the best companies that prevail in the marketplace, but rather the best brands. The goal of business strategy is not just to be better, but different. Learn how to build a differentiating value proposition by clearly and carefully defining your brand boundaries: Calling, Competencies, Customers, and Culture.

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Sprog:
Engelsk

ISBN:
9780470587157

Forlag:
John Wiley & Sons Inc

Indbinding:
Hardback

Sideantal:
208

Udgivet:
17. september 2010

Størrelse:
237x162x21 mm.

Vægt:
394 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 20. november 2024

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320,95 kr.

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It s not the best companies that prevail in the marketplace, but rather the best brands. The goal of business strategy is not just to be better, but different. Learn how to build a differentiating value proposition by clearly and carefully defining your brand boundaries: Calling, Competencies, Customers, and Culture.

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