Udvidet returret til d. 31. januar 2025

Strategic Communication - James (Former Head Mahoney - Bog

- Campaign Planning

Bag om Strategic Communication

Strategic Communication (Second Edition) deals with the principles behind strategic communication planning. It covers the professional practice steps involved in researching, planning, writing and implementing a communication strategy. This book links strategic communication campaign planning to business activities around short, medium and long-term needs and to how organisations deal with issues.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9780190303761
  • Indbinding:
  • Paperback
  • Sideantal:
  • 320
  • Udgivet:
  • 20. september 2016
  • Udgave:
  • 2
  • Størrelse:
  • 245x173x16 mm.
  • Vægt:
  • 484 g.
  • Ukendt - mangler pt..

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Strategic Communication

Strategic Communication (Second Edition) deals with the principles behind strategic communication planning. It covers the professional practice steps involved in researching, planning, writing and implementing a communication strategy. This book links strategic communication campaign planning to business activities around short, medium and long-term needs and to how organisations deal with issues.

Brugerbedømmelser af Strategic Communication



Find lignende bøger
Bogen Strategic Communication findes i følgende kategorier:

Gør som tusindvis af andre bogelskere

Tilmeld dig nyhedsbrevet og få gode tilbud og inspiration til din næste læsning.