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Television and its Viewers - James Shanahan - Bog

- Cultivation Theory and Research

Bag om Television and its Viewers

Television and its Viewers reviews 'cultivation' research, which investigates the relationship between exposure to television and beliefs about the world. Shanahan and Morgan present a sweeping historical view of television as a technology and as an institution. Shanahan and Morgan's study looks forward as well as back, to the development of cultivation research in a new media environment.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780521587556
  • Indbinding:
  • Paperback
  • Sideantal:
  • 284
  • Udgivet:
  • 9. september 1999
  • Størrelse:
  • 153x228x19 mm.
  • Vægt:
  • 466 g.
  • 8-11 hverdage.
  • 29. november 2024
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  • BLACK NOVEMBER

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Beskrivelse af Television and its Viewers

Television and its Viewers reviews 'cultivation' research, which investigates the relationship between exposure to television and beliefs about the world. Shanahan and Morgan present a sweeping historical view of television as a technology and as an institution. Shanahan and Morgan's study looks forward as well as back, to the development of cultivation research in a new media environment.

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