The Complete Guide to Email Marketing - Gini Graham Scott - Bog

A key to success in email marketing is determining the decision maker and finding out his or her email so you can make a connection and show how your business can help. THE COMPLETE GUIDE TO EMAIL MARKETING features the tools and techniques to use for this approach to gain visibility and credibility and build your business for more sales and profits. This fourth book in the series: BOOK IV: FINDING EMAILS TO BUILD YOUR BUSINESS covers these topics: - How email marketing can help you get clients locally- Identifying the right person to contact- Finding the decision maker- Finding the emails of the decision maker- Tracking the response to your emailsGini Graham Scott has published over 50 books with traditional publishers and over 50 books through her own company, Changemakers Publishing. She also assists clients in writing and publishing their own books.