Name: Videostyle in Presidential Campaigns
Price: 1065.95 DKK
Availability: InStock
Author: Anne Johnston
ISBN: 9780275940713

Videostyle in Presidential Campaigns af Anne Johnston

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Hardback
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1.065,95 kr.

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Since 1952, when Eisenhower's media consultants decided they could warm up the General's personality and overcome selective exposure by using short spots on television, advertising has played a major role in American presidential campaigns.

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Sprog:
Engelsk

ISBN:
9780275940713

Forlag:
Bloomsbury Publishing PLC

Indbinding:
Hardback

Sideantal:
240

Udgivet:
30. oktober 2000

Størrelse:
234x156x14 mm.

Vægt:
572 g.

Leveringstid: 2-3 uger.
Forventet levering: 4. december 2024

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Since 1952, when Eisenhower's media consultants decided they could warm up the General's personality and overcome selective exposure by using short spots on television, advertising has played a major role in American presidential campaigns.

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