Name: Acceptance of Remote Services
Price: 661.95 DKK
Availability: InStock
Author: Nancy Wunderlich
ISBN: 9783834919571

Acceptance of Remote Services af Nancy Wunderlich

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Nancy V. Wünderlich employs a multi-method approach comprising an international qualitative study in Germany, USA and China and a longitudinal quantitative study to analyze remote services. She develops the Interactive Technology-Mediated Service Model (ITSUM) to provide a comprehensive approach of explaining both initial acceptance and repeated, continued usage of remote services in organizations.

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Sprog:
Tysk

ISBN:
9783834919571

Forlag:
Springer Fachmedien Wiesbaden

Indbinding:
Paperback

Sideantal:
262

Udgivet:
17. november 2009

Udgave:
2010

Størrelse:
210x148x15 mm.

Vægt:
345 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 29. november 2024

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Nancy V. Wünderlich employs a multi-method approach comprising an international qualitative study in Germany, USA and China and a longitudinal quantitative study to analyze remote services. She develops the Interactive Technology-Mediated Service Model (ITSUM) to provide a comprehensive approach of explaining both initial acceptance and repeated, continued usage of remote services in organizations.

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Business og læring > Marketing

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