Name: Advertising as Communication
Price: 1854.95 DKK
Availability: InStock
Author: Gillian Dyer
ISBN: 9781138136670

Advertising as Communication af Gillian Dyer

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As consumers, we all encounter advertising as part of our daily lives. However we are often unaware of its more subtle form of persuasion. This book examies advertising in modern society and also views its cultural and economic impact.

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Sprog:
Engelsk

ISBN:
9781138136670

Forlag:
Taylor & Francis Ltd

Indbinding:
Hardback

Sideantal:
248

Udgivet:
26. november 2015

Størrelse:
129x198x0 mm.

Vægt:
453 g.

Leveringstid: 2-4 uger.
Forventet levering: 17. december 2024

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As consumers, we all encounter advertising as part of our daily lives. However we are often unaware of its more subtle form of persuasion. This book examies advertising in modern society and also views its cultural and economic impact.

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