Barack Obama and the Rhetoric of Hope - Mark S. Ferrara - Bog

The historical and literary antecedents of the President Obama's campaign rhetoric can be traced to the utopian traditions of the Western world. The ""rhetoric of hope"" is a form of political discourse characterised by a forward-looking vision of social progress brought about by collective effort and adherence to shared values. By combining his own personal story with national mythologies like the American Dream, Obama creates a narrative persona that embodies the moral values and cultural mythos of his implied audience.