Name: Brand Champions
Price: 549.95 DKK
Availability: InStock
Author: I. Buckingham
ISBN: 9780230220324

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Hardback
8-11 hverdage
549,95 kr.

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A case-study based guide which showcases the individuals within organizations who nurture and sustain brands and bring them to life through their everyday performance. Critical enough to remain credible yet overwhelmingly positive, it is a charismatic illustration of how to achieve true brand engagement.

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Sprog:
Engelsk

ISBN:
9780230220324

Forlag:
Palgrave MacMillan

Indbinding:
Hardback

Sideantal:
209

Udgivet:
26. januar 2011

Størrelse:
235x164x19 mm.

Vægt:
484 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 29. november 2024

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A case-study based guide which showcases the individuals within organizations who nurture and sustain brands and bring them to life through their everyday performance. Critical enough to remain credible yet overwhelmingly positive, it is a charismatic illustration of how to achieve true brand engagement.

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Business og læring > Marketing

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