Name: Brands and Branding
Price: 587.95 DKK
Availability: InStock
Author: Stephen Brown
ISBN: 9781473919525

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A fun and humorous introductory book that helps readers to begin to make sense of brands - what they are, what they do, why and how - through theory made enjoyable by plenty of current examples.

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Sprog:
Engelsk

ISBN:
9781473919525

Forlag:
SAGE Publications Ltd

Indbinding:
Paperback

Sideantal:
296

Udgivet:
31. august 2016

Størrelse:
170x243x16 mm.

Vægt:
528 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 21. november 2024

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A fun and humorous introductory book that helps readers to begin to make sense of brands - what they are, what they do, why and how - through theory made enjoyable by plenty of current examples.

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Business og læring > Marketing

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