Udvidet returret til d. 31. januar 2025

Business Policy and Strategy - Chris Chatfield - Bog

- The Art of Competition

Bag om Business Policy and Strategy

Analyzing functions such as marketing, production, operations, and finance, this book demonstrates how to formulate, implement, and evaluate corporate strategy. It reviews basic and alternative strategy policies and illustrates concepts through a case study. It also supplies a decision-making tool for identifying strategic problems.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780849383243
  • Indbinding:
  • Hardback
  • Sideantal:
  • 262
  • Udgivet:
  • 19. marts 2007
  • Udgave:
  • 7
  • Størrelse:
  • 242x163x19 mm.
  • Vægt:
  • 512 g.
  • 8-11 hverdage.
  • 6. december 2024
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Normalpris

  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Business Policy and Strategy

Analyzing functions such as marketing, production, operations, and finance, this book demonstrates how to formulate, implement, and evaluate corporate strategy. It reviews basic and alternative strategy policies and illustrates concepts through a case study. It also supplies a decision-making tool for identifying strategic problems.

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