Black November: Store besparelser hele måneden Vi fejrer Black Friday hele november måned med store besparelser
Udvidet returret til d. 31. januar 2025
Hjælp
Login
  1. Forside
  2. Bøger
  3. Business og læring
  4. Marketing
  5. Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace

Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace - Bog

indgår i Advances in Marketing, Customer Relationship Management, and E-Services serien

Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace
Bag om Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace

With the growth of information technology - and the Internet in particular - many new communication channels and platforms have emerged. This title explores the way these new channels and platforms affect our everyday interactions, particularly as they relate to meaning, growth, and recent trends, practices, issues, and challenges surrounding the world of modern marketing.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9781466694491
  • Indbinding:
  • Hardback
  • Sideantal:
  • 339
  • Udgivet:
  • 28. august 2015
  • Størrelse:
  • 223x291x28 mm.
  • Vægt:
  • 1148 g.
  • 8-11 hverdage.
  • 28. november 2024

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace

With the growth of information technology - and the Internet in particular - many new communication channels and platforms have emerged. This title explores the way these new channels and platforms affect our everyday interactions, particularly as they relate to meaning, growth, and recent trends, practices, issues, and challenges surrounding the world of modern marketing.

Brugerbedømmelser af Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace



Andre købte også..
Find lignende bøger
Bogen Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace findes i følgende kategorier:

Gør som tusindvis af andre bogelskere

Tilmeld dig nyhedsbrevet og få gode tilbud og inspiration til din næste læsning.