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Consumer Behaviour in Food and Healthy Lifestyles - Dr Isaac K (University of Bournemouth Ngugi - Bog

- A Global Perspective

Bag om Consumer Behaviour in Food and Healthy Lifestyles

This book is an essential resource exploring the concepts, theories and methods in consumer behaviour specifically applicable to the food and drink sector. Drawing examples from all continents, it provides accessible coverage and a truly global perspective of the particular characteristics of this industry.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781786392879
  • Indbinding:
  • Hardback
  • Sideantal:
  • 224
  • Udgivet:
  • 10. juli 2020
  • Størrelse:
  • 253x194x17 mm.
  • Vægt:
  • 772 g.
  • Ukendt - mangler pt..

Normalpris

  • BLACK WEEK

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Consumer Behaviour in Food and Healthy Lifestyles

This book is an essential resource exploring the concepts, theories and methods in consumer behaviour specifically applicable to the food and drink sector. Drawing examples from all continents, it provides accessible coverage and a truly global perspective of the particular characteristics of this industry.

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