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Exotic Visions in Marketing Theory and Practice - Alf H. Walle - Bog

Bag om Exotic Visions in Marketing Theory and Practice

Relating both conflict theory and poststructural analysis to the actual needs of marketing consumer researchers, Exotic Visions in Marketing Theory and Practice provides unique, practical insights for those who teach market research as well as practitioners who pursue it for a living.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781567203943
  • Indbinding:
  • Hardback
  • Sideantal:
  • 264
  • Udgivet:
  • 30. december 2001
  • Størrelse:
  • 235x156x25 mm.
  • Vægt:
  • 607 g.
  • 2-3 uger.
  • 13. december 2024
På lager

Normalpris

  • BLACK WEEK

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Exotic Visions in Marketing Theory and Practice

Relating both conflict theory and poststructural analysis to the actual needs of marketing consumer researchers, Exotic Visions in Marketing Theory and Practice provides unique, practical insights for those who teach market research as well as practitioners who pursue it for a living.

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