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Hardback
8-11 hverdage
2.347,95 kr.

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Explores in detail and theoretical depth the relationships that the consumer has developed both with goods and services and with the stakeholders that animate markets. Beginning with an examination of the underpinnings of cultural inquiry, this book focuses on specific consumption venues.

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Sprog:
Engelsk

ISBN:
9780415776400

Forlag:
Taylor & Francis Ltd

Indbinding:
Hardback

Sideantal:
224

Udgivet:
18. november 2008

Størrelse:
241x162x19 mm.

Vægt:
514 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 9. december 2024

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2.297,95 kr.

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Beskrivelse af Explorations in Consumer Culture Theory

Explores in detail and theoretical depth the relationships that the consumer has developed both with goods and services and with the stakeholders that animate markets. Beginning with an examination of the underpinnings of cultural inquiry, this book focuses on specific consumption venues.

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Business og læring > Marketing

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