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Fashion Brand Internationalization - Bog

- Opportunities and Challenges

Bag om Fashion Brand Internationalization

The first volume in the Palgrave Studies in Practice: Global Fashion Brand Management series, this book provides a comprehensive view on the internationalization of fashion brands, offering unique academic and managerial insights into how fashion brands in diverse sizes can build and sustain their businesses in competitive global marketplaces.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781137523365
  • Indbinding:
  • Hardback
  • Sideantal:
  • 142
  • Udgivet:
  • 30. juni 2016
  • Udgave:
  • 12016
  • Størrelse:
  • 216x156x17 mm.
  • Vægt:
  • 324 g.
  • 8-11 hverdage.
  • 22. januar 2025

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Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Fashion Brand Internationalization

The first volume in the Palgrave Studies in Practice: Global Fashion Brand Management series, this book provides a comprehensive view on the internationalization of fashion brands, offering unique academic and managerial insights into how fashion brands in diverse sizes can build and sustain their businesses in competitive global marketplaces.

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