Name: Fashion Marketing and Communication
Price: 478.95 DKK
Availability: InStock
Author: Olga (London College of Fashion Mitterfellner
ISBN: 9781138323094

Fashion Marketing and Communication af Olga (London College of Fashion Mitterfellner

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This book draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies as tools for understanding the way in which fashion works today, and re-evaluates what makes certain fashion marketing tactics fashionable.

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Sprog:
Engelsk

ISBN:
9781138323094

Forlag:
Taylor & Francis Ltd

Indbinding:
Paperback

Sideantal:
214

Udgivet:
14. november 2019

Størrelse:
153x230x13 mm.

Vægt:
346 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 28. november 2024

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This book draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies as tools for understanding the way in which fashion works today, and re-evaluates what makes certain fashion marketing tactics fashionable.

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