Bøger af D. Jackson

This book explores the lived, embodied experiences of aging men as a counterpoint to the weary stereotypes often imposed on them. Conventionally, in Western cultures, they are seen as inevitably in decline. The book challenges these distorted images through a detailed analysis of aging men's life stories.

Brands have become very important as sources of value and as a means to build value and sustain market position. This book defines a new competitive arena in the creation and development of brands - sound. Sonic branding is a new fast growing area related to advertising and media development of the branding experience.

These volumes present the results of two studies undertaken for the Directorate General of Employment, Social Affairs and Education of the Commission of the European Communities.

Companies and agencies spend vast amounts of money to advertise and brand products and music has been an important part of this. This book assesses how from selecting sound and music for individual products and adverts many large companies have moved to develop a music strategy to align their brand and create emotional impact.

This book narrates and analyzes the southern tours that Booker T. Washington and his associates undertook in 1908-1912, relating them to Washington's racial philosophy and its impact on the various parts of black society.

In this follow-up to the ground-breaking, Dynamic Organisations , David Jackson leads the reader step-by-step through the change management process.

Brands have become very important as sources of value and as a means to build value and sustain market position. This book defines a new competitive arena in the creation and development of brands - sound. Sonic branding is a new fast growing area related to advertising and media development of the branding experience.