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Intelligent Support Systems for Marketing Decisions - Y. Siskos - Bog

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Intelligent Support Systems for Marketing Decisions examines new product development, market penetration strategies, and other marketing decisions utilizing a confluence of methods, including Decision Support Systems (DSS), Artificial Intelligence in Marketing and Multicriteria Analysis.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781402071942
  • Indbinding:
  • Hardback
  • Sideantal:
  • 514
  • Udgivet:
  • 30. september 2002
  • Udgave:
  • 2003
  • Størrelse:
  • 234x156x28 mm.
  • Vægt:
  • 2020 g.
  • 8-11 hverdage.
  • 29. november 2024
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Normalpris

  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Intelligent Support Systems for Marketing Decisions

Intelligent Support Systems for Marketing Decisions examines new product development, market penetration strategies, and other marketing decisions utilizing a confluence of methods, including Decision Support Systems (DSS), Artificial Intelligence in Marketing and Multicriteria Analysis.

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