Name: Introducing Marketing Research
Price: 516.95 DKK
Availability: OutOfStock
Author: Paul Baines
ISBN: 9780471497707

Introducing Marketing Research af Paul Baines

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Explores both the quantitative and qualitative aspects of marketing research. This book combines quantitative information with important qualitative issues such as interviews and focus groups.

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Sprog:
Engelsk

ISBN:
9780471497707

Forlag:
John Wiley & Sons Inc

Indbinding:
Paperback

Sideantal:
368

Udgivet:
22. april 2002

Størrelse:
188x233x23 mm.

Vægt:
660 g.

Leveringstid: Ukendt - mangler pt..

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Explores both the quantitative and qualitative aspects of marketing research. This book combines quantitative information with important qualitative issues such as interviews and focus groups.

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