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Japanese Consumer Behaviour - John McCreery - Bog

- From Worker Bees to Wary Shoppers

Bag om Japanese Consumer Behaviour

This book explores Japan through the eyes of Japanese researchers and discovers patterns of change that are both uniquely Japanese and shared by consumers in other advanced industrial nations.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780700712090
  • Indbinding:
  • Hardback
  • Sideantal:
  • 278
  • Udgivet:
  • 6. april 2000
  • Størrelse:
  • 156x234x18 mm.
  • Vægt:
  • 453 g.
  • 2-3 uger.
  • 23. januar 2025

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Japanese Consumer Behaviour

This book explores Japan through the eyes of Japanese researchers and discovers patterns of change that are both uniquely Japanese and shared by consumers in other advanced industrial nations.

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