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Kodak and the Lens of Nostalgia - Nancy Martha West - Bog

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A study of the advertising campaigns and marketing strategies launched by Kodak in the early years of snapshot photography. It demonstrates how these stand at the centre of a shift in American domestic life that goes deeper than technological innovations in cameras and film.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780813919591
  • Indbinding:
  • Paperback
  • Sideantal:
  • 304
  • Udgivet:
  • 31. maj 2000
  • Størrelse:
  • 229x160x19 mm.
  • Vægt:
  • 432 g.
  • 8-11 hverdage.
  • 29. november 2024
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Beskrivelse af Kodak and the Lens of Nostalgia

A study of the advertising campaigns and marketing strategies launched by Kodak in the early years of snapshot photography. It demonstrates how these stand at the centre of a shift in American domestic life that goes deeper than technological innovations in cameras and film.

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