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Marketbusters - Rita Gunther McGrath - Bog

- 40 Strategic Moves That Drive Exceptional Business Growth

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How do some companies manage to beat the odds and bust through the obstacles that make explosive growth so elusive? This guide includes 40 marketbusting moves and outlines 5 overall strategies companies have used to drive new growth including: change the customer experience, reconfigure products and services, and redefine key metrics.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781591391234
  • Indbinding:
  • Hardback
  • Sideantal:
  • 272
  • Udgivet:
  • 1. april 2005
  • Størrelse:
  • 164x242x23 mm.
  • Vægt:
  • 576 g.
  • Ukendt - mangler pt..

Normalpris

  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Marketbusters

How do some companies manage to beat the odds and bust through the obstacles that make explosive growth so elusive? This guide includes 40 marketbusting moves and outlines 5 overall strategies companies have used to drive new growth including: change the customer experience, reconfigure products and services, and redefine key metrics.

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