Name: Marketing for Tourism and Hospitality
Price: 534.95 DKK
Availability: InStock
Author: Alan Fyall
ISBN: 9781138121294

Marketing for Tourism and Hospitality af Alan Fyall

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Thisis an accessible resource preparing students for the challenges of tourism and hospitality marketing globally. It offersa clear articulation of the changing landscape, a comprehensive introduction to the three underpinning themes of collaboration, technology and experiences, and a plentiful supply of international case material.

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Sprog:
Engelsk

ISBN:
9781138121294

Forlag:
Taylor & Francis Ltd

Indbinding:
Paperback

Sideantal:
620

Udgivet:
21. marts 2019

Størrelse:
245x190x29 mm.

Vægt:
1466 g.

Leveringstid: 4-7 hverdage.
Forventet levering: 30. november 2024

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Thisis an accessible resource preparing students for the challenges of tourism and hospitality marketing globally. It offersa clear articulation of the changing landscape, a comprehensive introduction to the three underpinning themes of collaboration, technology and experiences, and a plentiful supply of international case material.

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