Marketing Research and Modeling: Progress and Prospects

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This work emphasizes new developments in Bayesian Decision Analysis, Multivariate Analysis, Multidimensional Scaling, Conjoint Analysis, Applications of Conjoint and MDS technique, Data Mining, Cluster Analysis, and Neural Networks.

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Sprog:
Engelsk

ISBN:
9781402075964

Forlag:
Springer-Verlag New York Inc.

Indbinding:
Hardback

Sideantal:
346

Udgivet:
1. December 2003

Udgave:
2004

Størrelse:
234x156x20 mm.

Vægt:
720 g.

Leveringstid: 2-3 uger.
Forventet levering: 9. Oktober 2024

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This work emphasizes new developments in Bayesian Decision Analysis, Multivariate Analysis, Multidimensional Scaling, Conjoint Analysis, Applications of Conjoint and MDS technique, Data Mining, Cluster Analysis, and Neural Networks.

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