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Marketing Theory - Michael (Nottingham University Business School) Baker - Bog

- A Student Text

Bag om Marketing Theory

A collection of contributions on the subject of marketing theory from area specialists. The text provides a number of summaries of aspects of marketing theory, which form the foundations on which the discipline and practice of marketing is based.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781861525932
  • Indbinding:
  • Paperback
  • Sideantal:
  • 288
  • Udgivet:
  • 9. marts 2000
  • Udgave:
  • Størrelse:
  • 185x248x20 mm.
  • Vægt:
  • 636 g.
  • 2-4 uger.
  • 18. december 2024
På lager

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Marketing Theory

A collection of contributions on the subject of marketing theory from area specialists. The text provides a number of summaries of aspects of marketing theory, which form the foundations on which the discipline and practice of marketing is based.

Brugerbedømmelser af Marketing Theory



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