Name: Marketing Tourism Products
Price: 958.95 DKK
Availability: InStock
Author: A.V. (University of Strathclyde) Seaton
ISBN: 9781861523020

Marketing Tourism Products af A.V. (University of Strathclyde) Seaton

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2-4 uger
958,95 kr.

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Explains the role of marketing within tourism management and the related areas of leisure and hospitality management. Written specifically for students and future managers in these industries, this book presents material in a concise way which stresses how the tourism product, in its many forms, differs from other kinds of product and service.

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Sprog:
Engelsk

ISBN:
9781861523020

Forlag:
Cengage Learning EMEA

Indbinding:
Paperback

Sideantal:
564

Udgivet:
15. august 1996

Udgave:

Størrelse:
244x189x36 mm.

Vægt:
1074 g.

Leveringstid: 2-4 uger.
Forventet levering: 18. december 2024

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Explains the role of marketing within tourism management and the related areas of leisure and hospitality management. Written specifically for students and future managers in these industries, this book presents material in a concise way which stresses how the tourism product, in its many forms, differs from other kinds of product and service.

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