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Media Messages in American Presidential Elections - Diana Owen - Bog

af Diana Owen
Media Messages in American Presidential Elections af Diana Owen
Bag om Media Messages in American Presidential Elections

Focusing her attention on the audience, Diana Owen investigates the way people process media messages during campaigns. Focusing on candidate advertisements, newspaper and television news stories, poll results, and presidential debates, she also ties voters' general media use habits to the way they receive and process media messages.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780313263620
  • Indbinding:
  • Hardback
  • Sideantal:
  • 224
  • Udgivet:
  • 18. Januar 1991
  • 2-3 uger.
  • 19. Oktober 2024

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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Beskrivelse af Media Messages in American Presidential Elections

Focusing her attention on the audience, Diana Owen investigates the way people process media messages during campaigns. Focusing on candidate advertisements, newspaper and television news stories, poll results, and presidential debates, she also ties voters' general media use habits to the way they receive and process media messages.

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