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Media, Organizations and Identity - Lilie Chouliaraki - Bog

Bag om Media, Organizations and Identity

The mass media, press and television have always been central in the formation of corporate identity and the promotion of business image and reputation. This volume provides a new perspective into the interrelationships between media and organizations across three dimensions: Media as Business, Media in business and Business in the media.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780230515512
  • Indbinding:
  • Hardback
  • Sideantal:
  • 214
  • Udgivet:
  • 9. december 2009
  • Størrelse:
  • 140x216x18 mm.
  • Vægt:
  • 396 g.
  • 8-11 hverdage.
  • 30. november 2024

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Media, Organizations and Identity

The mass media, press and television have always been central in the formation of corporate identity and the promotion of business image and reputation. This volume provides a new perspective into the interrelationships between media and organizations across three dimensions: Media as Business, Media in business and Business in the media.

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