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Memorable Customer Experiences - Joelle Vanhamme - Bog

- A Research Anthology

af Joelle Vanhamme
Memorable Customer Experiences af Joelle Vanhamme
Bag om Memorable Customer Experiences

Experiential marketing - or memorable customer experiences - is proving a popular tool amongst businesses seeking to make an impact in a competitive world. This work investigates different angles of experiential marketing. It details ways businesses seek to build brands through putting experiential marketing into practice.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780566088681
  • Indbinding:
  • Hardback
  • Sideantal:
  • 318
  • Udgivet:
  • 28. september 2009
  • Størrelse:
  • 180x252x25 mm.
  • Vægt:
  • 824 g.
  • Ukendt - mangler pt..

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Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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Beskrivelse af Memorable Customer Experiences

Experiential marketing - or memorable customer experiences - is proving a popular tool amongst businesses seeking to make an impact in a competitive world. This work investigates different angles of experiential marketing. It details ways businesses seek to build brands through putting experiential marketing into practice.

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