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Non-market Strategies in International Business - Bog

- How MNEs capture value through their political, social and environmental strategies

Bag om Non-market Strategies in International Business

The Academy of International Business (UK and Ireland Chapter)Published in association with the UK and Ireland Chapter of the Academy of International Business. This book provides theoretical and empirical insights into non-market political and social strategies that firms use when conducting international business.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783030350734
  • Indbinding:
  • Hardback
  • Sideantal:
  • 249
  • Udgivet:
  • 22. december 2019
  • Udgave:
  • 12020
  • Størrelse:
  • 155x235x0 mm.
  • Vægt:
  • 576 g.
  • 8-11 hverdage.
  • 28. november 2024

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Non-market Strategies in International Business

The Academy of International Business (UK and Ireland Chapter)Published in association with the UK and Ireland Chapter of the Academy of International Business. This book provides theoretical and empirical insights into non-market political and social strategies that firms use when conducting international business.

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