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PR Today - Trevor (Richmond University Morris - Bog

- The Authoritative Guide to Public Relations

af Trevor (Richmond University Morris
PR Today af Trevor (Richmond University Morris
Bag om PR Today

A comprehensive textbook from an established and high profile author team, which offers full coverage of PR theory and strategies, whilst also giving practical guidance for anyone in a PR role. New edition includes extended coverage of digital marketing, a stronger theoretical grounding and updated international case studies throughout.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781137495686
  • Indbinding:
  • Paperback
  • Sideantal:
  • 320
  • Udgivet:
  • 3. November 2015
  • Udgave:
  • 2
  • Størrelse:
  • 234x180x18 mm.
  • Vægt:
  • 616 g.
  • 2-3 uger.
  • 19. Oktober 2024
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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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A comprehensive textbook from an established and high profile author team, which offers full coverage of PR theory and strategies, whilst also giving practical guidance for anyone in a PR role. New edition includes extended coverage of digital marketing, a stronger theoretical grounding and updated international case studies throughout.

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