Name: Psychology of Price
Price: 232.95 DKK
Availability: OutOfStock
Author: Leigh Caldwell
ISBN: 9781780590073

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Explaining the science behind pricing, The Psychology of Price has practical, jargon-free advice on pricing strategies and techniques that can be immediately applied. Includes a toolkit to work out the price point for any product plus expert tips to help businesses understand consumer behaviour and achieve higher sales.

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Sprog:
Engelsk

ISBN:
9781780590073

Forlag:
Hodder & Stoughton

Indbinding:
Paperback

Sideantal:
248

Udgivet:
2. november 2012

Størrelse:
217x168x12 mm.

Vægt:
312 g.

Leveringstid: Ukendt - mangler pt..

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Explaining the science behind pricing, The Psychology of Price has practical, jargon-free advice on pricing strategies and techniques that can be immediately applied. Includes a toolkit to work out the price point for any product plus expert tips to help businesses understand consumer behaviour and achieve higher sales.

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Business og læring > Økonomi og finans

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