Name: Qualitative Methods in Business Research
Price: 2170.95 DKK
Availability: InStock
Author: Paivi Eriksson
ISBN: 9781446273388

Qualitative Methods in Business Research af Paivi Eriksson

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Covering all the major qualitative approaches in business research (including case study research, ethnography, narrative inquiry, discourse analysis, grounded theory and action research), this practical, how-to guide shows how qualitative methods are used within management, marketing and organizational studies.

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Sprog:
Engelsk

ISBN:
9781446273388

Forlag:
SAGE Publications Ltd

Indbinding:
Hardback

Sideantal:
376

Udgivet:
30. november 2015

Udgave:
2

Størrelse:
248x179x25 mm.

Vægt:
782 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 28. november 2024

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Covering all the major qualitative approaches in business research (including case study research, ethnography, narrative inquiry, discourse analysis, grounded theory and action research), this practical, how-to guide shows how qualitative methods are used within management, marketing and organizational studies.

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