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Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries - Bog

indgår i Advances in International Marketing serien

Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries
Bag om Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries

Analyses different aspects of relations between exporters and their middlemen: selection and governance, information exchange and learning, cultural aspects and finally the dynamics of such relations. This title is suitable for students both at the graduate and doctoral levels, and for researchers in this particular field.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780762312863
  • Indbinding:
  • Hardback
  • Sideantal:
  • 388
  • Udgivet:
  • 18. Januar 2006
  • Størrelse:
  • 231x157x32 mm.
  • Vægt:
  • 666 g.
  • 2-4 uger.
  • 28. Maj 2024

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries

Analyses different aspects of relations between exporters and their middlemen: selection and governance, information exchange and learning, cultural aspects and finally the dynamics of such relations. This title is suitable for students both at the graduate and doctoral levels, and for researchers in this particular field.

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