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1.607,95 kr.

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This volume provides case studies, analysis and frameworks, reviews key studies and techniques, offers theoretical explanations, identifies unanswered questions and research opportunities, and discusses significant managerial and policy implications as well as incorporating insights from multidisciplinary literatures in an integrative manner.

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Sprog:
Engelsk

ISBN:
9780857244758

Forlag:
Emerald Publishing Limited

Indbinding:
Hardback

Sideantal:
307

Udgivet:
2. december 2010

Størrelse:
160x238x29 mm.

Vægt:
622 g.

Leveringstid: 2-3 uger.
Forventet levering: 10. december 2024

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1.557,95 kr.

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This volume provides case studies, analysis and frameworks, reviews key studies and techniques, offers theoretical explanations, identifies unanswered questions and research opportunities, and discusses significant managerial and policy implications as well as incorporating insights from multidisciplinary literatures in an integrative manner.

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Business og læring > Marketing

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