Name: School Commercialism
Price: 498.95 DKK
Availability: InStock
Author: Alex Molnar
ISBN: 9780415951326

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Commercial activity in schools reflects the consumerist society at large. This book reviews the historical development of this situation and questions whether corporate marketing and profit-making belong in an educational setting. It offers the marketer's and the educationalist's perspectives for evaluation.

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Sprog:
Engelsk

ISBN:
9780415951326

Forlag:
Taylor & Francis Ltd

Indbinding:
Paperback

Sideantal:
192

Udgivet:
23. juni 2005

Størrelse:
215x142x16 mm.

Vægt:
246 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 21. november 2024

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Commercial activity in schools reflects the consumerist society at large. This book reviews the historical development of this situation and questions whether corporate marketing and profit-making belong in an educational setting. It offers the marketer's and the educationalist's perspectives for evaluation.

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