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Short Introduction to Strategic Management - Torben Juul (Copenhagen Business School) Andersen - Bog

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An expert account of strategic management and its contemporary challenges, combining conventional analytical approaches with dynamic strategy making. The author presents key concepts and theories in an accessible manner, ready to be applied in management practice, and includes many short real-world examples to illustrate issues in specific business contexts.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781107671355
  • Indbinding:
  • Paperback
  • Sideantal:
  • 311
  • Udgivet:
  • 9. juli 2013
  • Størrelse:
  • 144x217x15 mm.
  • Vægt:
  • 442 g.
  • Ukendt - mangler pt..

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Short Introduction to Strategic Management

An expert account of strategic management and its contemporary challenges, combining conventional analytical approaches with dynamic strategy making. The author presents key concepts and theories in an accessible manner, ready to be applied in management practice, and includes many short real-world examples to illustrate issues in specific business contexts.

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