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Specialty Retailers -- Marketing Triumphs and Blunders - Ronald D. Michman - Bog

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Bag om Specialty Retailers -- Marketing Triumphs and Blunders

Michman and Mazze present five key variables that retailing executives in nine specialty businesses must understand and work with, to gain and sustain competitive advantage in their competitive environments.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781567203424
  • Indbinding:
  • Hardback
  • Sideantal:
  • 280
  • Udgivet:
  • 28. februar 2001
  • Størrelse:
  • 229x152x19 mm.
  • 8-11 hverdage.
  • 9. december 2024
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  • BLACK WEEK

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Specialty Retailers -- Marketing Triumphs and Blunders

Michman and Mazze present five key variables that retailing executives in nine specialty businesses must understand and work with, to gain and sustain competitive advantage in their competitive environments.

Brugerbedømmelser af Specialty Retailers -- Marketing Triumphs and Blunders



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