Sportscasting in the Digital Age - John McGuire - Bog

Sportscasting in the Digital Age: More than the Game is a much-needed textbook that not only dives deep into the "how to" of sports play-by-play, but also gives students a broader understanding of the sports media industry and how to find their place in an ultra-competitive business. It covers a range of topics, including: The roles of the sportscasterPreparing for game dayUnique aspects of calling specific sportsCalling the game for both radio and televisionConducting interviewsNegotiating contracts and working with advertisersHow to be "the face" of the teamFeaturing breakout sections with expert insight from leaders in the field-including Cubs announcer Pat Hughes and ESPN/ABC's Dusty Dvoracek-and profiles of great interviewers such as the late Jack Buck and ESPN host and reporter Marty Smith, Sportscasting in the Digital Age is full of practical guidance and behind-the-scenes details that will prepare the next generation of sportscasters for success.