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Strategic Analysis - Jonathan (University of the Arts Gander - Bog

- A Creative and Cultural Industries Perspective

Bag om Strategic Analysis

This book introduces strategic management and analysis with a focus on the creative sector. The author organizes sectors of the creative economy into different strategic groups to aid and simplify understanding. The book employs a range of scenarios to practically introduce the concepts and includes a range of case studies that reflect the diverse nature of the creative and cultural industries.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781138185272
  • Indbinding:
  • Paperback
  • Sideantal:
  • 168
  • Udgivet:
  • 31. januar 2017
  • Størrelse:
  • 158x233x10 mm.
  • Vægt:
  • 280 g.
  • 2-3 uger.
  • 12. december 2024
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  • BLACK WEEK

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Strategic Analysis

This book introduces strategic management and analysis with a focus on the creative sector. The author organizes sectors of the creative economy into different strategic groups to aid and simplify understanding. The book employs a range of scenarios to practically introduce the concepts and includes a range of case studies that reflect the diverse nature of the creative and cultural industries.

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