Name: Strategic Management in the Media
Price: 516.95 DKK
Availability: OutOfStock
Author: Lucy Kung
ISBN: 9781473929500

Strategic Management in the Media af Lucy Kung

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A new edition of Lucy Kung's popular guide to change and decision-making in the media industries. Full of detailed contemporary case studies on BuzzFeed, The Guardian, Netflix, the New York Times, the BBC and more.

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Sprog:
Engelsk

ISBN:
9781473929500

Forlag:
SAGE Publications Ltd

Indbinding:
Paperback

Sideantal:
256

Udgivet:
24. november 2016

Udgave:
2

Størrelse:
209x242x14 mm.

Vægt:
454 g.

Leveringstid: Ukendt - mangler pt..

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A new edition of Lucy Kung's popular guide to change and decision-making in the media industries. Full of detailed contemporary case studies on BuzzFeed, The Guardian, Netflix, the New York Times, the BBC and more.

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Business og læring > Ledelse & strategi

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