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Street-Smart Advertising - Margo Berman - Bog

- How to Win the Battle of the Buzz

Bag om Street-Smart Advertising

Contains examples designed to jump-start the right side of the brain. This work is filled with memorable uses of fresh media, on-strategy marketing, creative online work, insightful quotes by giants in the advertising industry, and exercises to strengthen creative thinking. It also includes campaign concepts, unusual visual treatments, and more.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780742541375
  • Indbinding:
  • Paperback
  • Sideantal:
  • 250
  • Udgivet:
  • 11. september 2006
  • Størrelse:
  • 159x238x13 mm.
  • Vægt:
  • 358 g.
  • 8-11 hverdage.
  • 7. december 2024

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Street-Smart Advertising

Contains examples designed to jump-start the right side of the brain. This work is filled with memorable uses of fresh media, on-strategy marketing, creative online work, insightful quotes by giants in the advertising industry, and exercises to strengthen creative thinking. It also includes campaign concepts, unusual visual treatments, and more.

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