Name: The Anatomy of Humbug
Price: 260.95 DKK
Availability: InStock
Author: Paul Feldwick
ISBN: 9781784621926

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Hardback
2-3 uger
260,95 kr.

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How does advertising work? Does it have to attract conscious attention in order to transmit a 'Unique Selling Proposition'? Or does it insinuate emotional associations into the subconscious mind? Or is it just about being famous... or maybe something else?

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Sprog:
Engelsk

ISBN:
9781784621926

Forlag:
Troubador Publishing

Indbinding:
Hardback

Sideantal:
256

Udgivet:
28. februar 2015

Størrelse:
144x219x23 mm.

Vægt:
392 g.

Leveringstid: 2-3 uger.
Forventet levering: 4. december 2024

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How does advertising work? Does it have to attract conscious attention in order to transmit a 'Unique Selling Proposition'? Or does it insinuate emotional associations into the subconscious mind? Or is it just about being famous... or maybe something else?

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Business og læring > Marketing

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