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The Business and Management of Convention and Visitor Bureaus - Krzysztof Celuch - Bog

- A global approach

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A clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their destination. Accessible, global and informative, this is essential reading for all future business event and conference managers, destination managers as well clients and meeting planners.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781911396802
  • Indbinding:
  • Paperback
  • Sideantal:
  • 256
  • Udgivet:
  • 31. december 2019
  • Størrelse:
  • 244x189x15 mm.
  • Vægt:
  • 394 g.
  • Ukendt - mangler pt..

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  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af The Business and Management of Convention and Visitor Bureaus

A clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their destination. Accessible, global and informative, this is essential reading for all future business event and conference managers, destination managers as well clients and meeting planners.

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